Risk Management: from protection to performance
In an environment marked by rapid change and growing uncertainty, the role of risk management is evolving.
A recent international study conducted by WBN, in partnership with MarshBerry, sheds light on the new expectations of business leaders in the face of these transformations.
A role that is becoming strategic
Risk management is undergoing a profound shift. Long perceived as a protective function, it is now emerging as a strategic lever supporting business performance and resilience.
Based on insights from nearly 2,000 executives across several countries, the study highlights a strong expectation for a more consultative approach — grounded in analysis, anticipation and a deeper understanding of global challenges.
Higher expectations among executives
Key findings include:
- Risk management is now considered a critical driver of resilience,
- Business leaders expect partners who can deliver insights, beyond traditional insurance solutions,
- Cybersecurity risks, technological transformation (particularly AI), and geopolitical tensions are among the main concerns.
The evolving role of the Broker
In this context, the role of the broker is also evolving. It is no longer only about structuring insurance programmes, but about supporting organisations with a holistic approach to risk, closely aligned with their strategic objectives.